To Be You

Dr. Sherif's most widely read book. It takes what psychology actually knows about happiness, motivation and success, and turns it into something a reader can use on an ordinary Tuesday — without slogans, and without pretending the science is tidier than it is.

Most of what people are told about success is either untestable or untrue. This book starts from the research instead: what raises wellbeing, what only looks like it does, and what happens when you build a life around the difference. It is written the way Dr. Sherif teaches — an idea, the evidence behind it, and then the small change it asks of you.